If you are a scientist working on cloaking technology, you need a cool name to differentiate your stuff from all the other (tedious, inferior) technologies out there. So, which name is cooler: plasmon-based cloaking device, or metamaterial cylinder? The names and technologies are from the U of Maryland and Duke U respectively. This from a source that gets bonus points for a Klingon Bird of Prey or a Panther Modern’s mimetic polycarbon,.