Engagement: Employees, etc.

How do we know if something has reached the mainstream? One answer is: there’s a “For Dummies” book about it.

So employee engagement is in the mainstream, if the publication of Employee Engagement For Dummies is anything to go by.

Author Bob Kelleher defines employee engagement as “the capture of discretionary effort”. He actually acknowledges that there are multiple definitions, but he describes the definition just quoted as “the gold standard”. Another book defines employee engagement similarly (“willingness to go above and beyond”), then describes three components: the rational, the emotional, and the motivational.

These three components will be familiar to students of Psychology, Organizational Behavior (OB), etc. They are often described as, respectively: cognitive, affective, and behavioral. Having introduced such academic terms, let me have a look for employee engagement in the textbook from which I’ve most recently taught OB (George and Jones). It’s not in the index, and I don’t recall any mention of employee engagement anywhere in the book. There is at least one very similar concept (organizational citizenship behavior), but I won’t get into that now.

It seems that employee engagement is a term used more by consultants than by academics. Bob Kelleher is a consultant. The other book mentioned above is Closing the Engagement Gap, by Gebauer and Lowman, both of whom were at Towers Perrin when the book was published.

In the next week or so, I’ll post more about employee engagement. For now, I’ll note that the term engagement is widely used, and provide a couple of examples. Rajat Paharia (founder of Bunchball) brings together employee engagement, customer engagement, big data, and gamification to describe Loyalty 3.0. Alex Pentland (an MIT prof) uses a behavioral definition of engagement in his account of Social Physics.

Gingrich on Trump

Some of what I heard on Trump and Trumpism from Newt Gingrich has subsequently become a lot more interesting. On January 17, I visited the Heritage Foundation in Washington DC for one of a series of presentations on Trump and Trumpism, given by Newt Gingrich. This post captures some of the notes and recollections that have become more interesting in the intervening nine or so weeks. I’ll include at the end an overview of the presentation.

Many of the things that now strike me as I now look at my notes were about specific individuals. This was in mid-January, remember.

Gingrich can forgive Trump virtually anything for at least the next two years, because he is not Hilary Clinton. I am not on a Newt-watch to determine the limits of Gingrich’s forgiveness.

Trump’s “team of winners”… yes that’s a quote. Continue reading “Gingrich on Trump”

Putting The “We” in WEB

Who fumbled the web? That’s a question I’m asking, mainly at a site called Fumbling the Web. The story so far: if any one organization can be said to have fumbled the web, it’s Yahoo; but that would be a gross oversimplification. So, if FtW turns into a book, many chapters may focus on a single organization, and how it fumbled some aspect of the web.

Who fumbled the web? We did. (That’s at least one chapter, and probably a thread running through FtW.) We’ve been doing so for over a decade, and seem likely to keep doing so. Now, about the “we” in web…

The post title was on the cover of Newsweek (with exactly that punctuation and capitalization, although I’ve changed such things elsewhere in this post). The issue was dated April 3, 2006. The cover showed the founders of Flickr, looking as happy as you’d expect given that Yahoo had just paid (an estimated) $35 million dollars for their business.

Bradley Horowitz, then of Yahoo, sounded like a happy acquirer.

[T]hey had millions of users generating content, millions of users organizing that content… people not on the payroll actually building the thing.

Continue reading “Putting The “We” in WEB”

Future Countries in Favorite Fiction

The world currently consists of about two hundred countries: sovereign states, most of which are members of the United Nations (UN). They tend to be durable entities with rather stable borders.

The world of the future isn’t divided up in this way. At least not according to a couple of recent novels I enjoyed very much. I refer to:

Continue reading “Future Countries in Favorite Fiction”

If I Were a Patriot, Invited to the White House

If I were a Patriot, I’d be proud, but uncertain about how to reply to the invitation to the White House. The word Patriot here refers to the Superbowl-winning New England Patriots. I’m not a Patriot in that sense.

So, if I were a Patriot, what would I be thinking? I believe Tom Brady’s statement: Everybody has their own choice. I’d respect each teammates’ individual decision, whether it be Brady’s decision to go this time, or the decision of several others not to enter the Trump White House.

I’d go. I’d take a gift for the 45th President: a book on the constitution. Given the recipient, it shouldn’t be a tome. I’d go with The Penguin Guide to the United States Constitution. The pages are neither large nor numerous (a little over 200 of them). The type is not small.

Constitutional scholar Richard Beeman adds annotations and a few short chapters to:

  • The Declaration of Independence. Thomas Jefferson’s second paragraph describes governments as “deriving their just powers from the consent of the governed”.
  • The Constitution itself.
  • The Amendments. I might highlight the first amendment, which of course is about freedom: of religion, of speech, of the press, of assembly, and of petition.
  • Three of The Federalist Papers: 10, 51, and 78. The last of these is Alexander Hamilton’s essay on the importance of protecting “the weakest of the three departments” of government: the judiciary. I think that the judiciary will prove less weak than Hamilton feared, or than Trump seems to hope.

What would you do, if you were a Patriot, invited to the White House?

Bruce's "Badlands" Blasts Bad Boss

Donald Trump is the President of the United States of America. What songs are appropriate to this state of affairs? I’m sure I’m not the first to nominate Bruce Springsteen’s “Badlands”.

“Badlands” is far from new. It was on Bruce’s 1978 album Darkness on the Edge of Town. Here’s a live performance from that year.

Why is “Badlands” so relevant, almost 40 years later? Here are just a few of the reasons.

Other reasons that should also be on the list? Other songs appropriate to the moment? That’s what Comments are for!

Understanding Trump and Trumpism

Understanding Trump and Trumpism is:

  • Something I find hard.
  • The title of a series of six presentations by Newt Gingrich, former speaker of the US House of Representatives.
  • A series of events hosted by the Heritage Foundation, a conservative think tank.

I have registered to attend the third of the six presentations next Tuesday, January 17, at 11:00am at Heritage in DC. Online registration at the Heritage website was simple, and a welcome email arrived immediately after I registered. Thank you, Heritage!

I plan to:

  • Dress respectably. I think I’ll wear the red tie with the dinosaurs on it. (Yes, I will wear other clothes as well as the tie.) I’ll be clean-shaven; I may even break out a fresh razorblade that day.
  • Avoid trouble. I won’t even ask a question, even if questions are invited.
  • Post here after the presentation.

More from me soon. More from you in comments below?

A Crowdfunder's Strategy: A Late Look at Jamey's Book

Who? Jamey Stegmaier, co-founder and president of Stonemaier Games, and author of A Crowdfunder’s Strategy: Build a Better Business By Building Community. Games from Stonemaier include Viticulture and Scythe.

What? This is a look at, rather than a review of, Jamey’s book. I haven’t read the physical book cover to cover, although I am familiar with the material, having read it (usually in fuller form) on the Stonemaier website.

When? I’m writing this in early November 2016. Jamey’s book was published in September 2015. So is this really a late look? I think that it is, partly because 14 months is a long time on the web, where crowdfunding happens.

The book is written for creators of reward-based crowdfunding projects, such as the project that Jamey created for Scythe on Kickstarter. In return for funding the project, backers received rewards, mainly in the form of the game itself. They did not receive equity in Stonemaier Games; had they done so, we’d be talking about equity-based crowdfunding.

The primary explicit message of the book is “that you will significantly increase your odds of crowdfunding success if you focus on building community, empathizing with supporters, and developing trust-based relationships.” You might already have guessed that from the book’s subtitle (“Build a Better Business By Building Community”).

A secondary, less explicit, but still vital message of the book is that: in crowdfunding, details matter; and there are a lot of details to consider, and decisions to make, before, during, and after a crowdfunding project.

Jamey discusses many of the decisions and details involved in crowdfunding. He does so using his experience as the creator of multiple Kickstarter campaigns for tabletop games. I think that he generalizes well from his own experience: he is keen to share the lessons he learned, while being careful not to over-generalize. I find him to be an engaging writer, but you can judge that for yourself using the online sample chapter.

Do I recommend A Crowdfunder’s Strategy? Yes! Am I going to address some specific qualms you might have about giving Jamey and his book your time, attention, and (possibly) money? Yes! Am I going to carry on in Q&A (question and answer) format? Yes!

Do I recommend it for projects other than tabletop games? Yes. The book was intended from the start for “all types of entrepreneurs who are intrigued by the idea of crowdfunding”. The book as published is true to this intention.

Do I recommend it for platforms other than Kickstarter? Yes. It’s about crowdfunding and community, rather than about the specific platform Jamey and Stonemaier used. It does include a paragraph on each of multiple platforms, but that’s the sort of content that can rapidly become out of date, and hence may be better accessed on the web than in a book.

Do I recommend it, given that Jamey has blogged much of the same content? Yes. The book is not a hasty paste of words from the web. The content was largely rewritten, and then organized and edited to make a coherent book. I should add that I recommend both the book and the blog: they are complements, rather than substitutes.

Do I recommend it, given that it was published over a year ago? Yes. The main lessons on crowdfunding and community are still valid. For example, Jamey explains mistakes he made, so that his readers don’t have to: those mistakes are still easy to make, and well worth avoiding.

Do I recommend it, even for people who may never create a crowdfunding project? For some specific groups of people, yes. You may be researching a school or college project. You may be a fan of Stonemaier Games interested in the background to the games themselves. You may be interested in how the tabletop game business is changing; it has certainly changed a lot over the last few years, with many of the changes related to crowdfunding.

Having recommended the book, I’ll close by pointing out one of the ways in which a blog may be better than a book: it may allow discussion of its own content. So feel free to leave a comment here. Thank you!

Another Tabletop Kickstarter Tops Target

The Kickstarter campaign for Swamped was, I’m delighted to write, very successful. Now, that sentence, and the post title, will raise questions for some readers. If you’re not among those readers, you can just skip down to the paragraph with the chart.

Questions arising from this post’s title and opening sentence may well include:

  • What’s Kickstarter? Well, Kickstarter describes itself as “a new way to fund creative projects”.
  • What’s Swamped? It’s a card game (and hence a creative project) funded using Kickstarter. The players are adventurers, traveling through the swamp in a shared boat, seeking to achieve certain goals. Some of these goals, such as avoiding the hungry croc, are shared. Other goals differ between adventurers, and are private.
  • What does Tabletop mean here? It denotes a type of game that’s not a video game: this could mean a card game, like Swamped, or a board game, or…
  • What do you mean when you describe the Kickstarter as “very successful”? Well, …

SwampedMinichart
The chart shows that the Kickstarter for Swamped was successful, especially over its last few days. It:

  • Raised well over twice its funding goal.
  • Attracted more than 1,000 backers: each of these backers pledged money in order to receive a specific reward; most of them pledged $12 plus shipping for one copy of the game.
  • Saw an upturn in funding over the last few days of the campaign. If you looked at the chart carefully, you might have noticed that the last 3 days of the campaign saw a pledge total of over $5,000, and of more than 25% of the total for the whole campaign.

Continue reading “Another Tabletop Kickstarter Tops Target”

Hokie Evening MBA, Hurray!

“We’re #16!” I wrote that on the board in class yesterday evening, under the heading “Good News”. I teach in Virginia Tech’s Evening MBA program, which was just ranked 16th among part-time MBAs by US News and World Report.

To put that ranking in perspective:

  • It puts the program, not only in the top 20 (obviously), but also on the first page of ranked programs, making it particularly salient to prospective students using the rankings.
  • So the program is on the same page as its counterparts at: Berkeley, Chicago, Northwestern, NYU, UCLA, Michigan, Georgetown,…
  • It is tied with Rice, U of S Carolina, and UMass Amherst (which is where I got my PhD, so it must be good).
  • It is ahead of Georgia Tech, U of Maryland (College Park), and over 200 other part-time MBA programs.

Congratulations to all concerned. I’m grateful to, and for, to the students. They belong in graduate school at a good university, and that is something I do not say lightly. They are ready for class after long days at demanding jobs. Their contributions to class discussions aid the learning of their fellow students, and of their professors.