Week in Review

It’s midweek, time to look back over the last seven or so days in social media. Perhaps the biggest story was the birth of the Cuil, that is, the prominent launch of the search engine of that name.

Less prominent, but more interesting to me personally, was the rebirth of BricaBox as an open source project. For context, see my earlier posts on BricaBox, and Nate’s post on the closing of BricaBox, the .com startup.

A weekly review of social media should probably include something on Facebook, iPhone, or both. I’ll go with an opinion piece from Mashable Don on why it’s time for Facebook to sell. I concur, although I might have put it less mildly: sell that Facebubble before it bursts!

This is the first of my weekly-on-Wednesday reviews. Some of its successors may actually appear on Wednesdays. Most of them will be more comprehensive, since I’ll get more systematic about noting things as I see them, rather than going back over the last week.

Cuil Goes Dark, Hits Back

The big web story of the day is the launch of Cuil, the search engine with the black background and the ex-Google founders. There are already two strikes against it:

  1. The service went down shortly after going up. That’s not as serious as it might sound: many heavy hitters take a strike. Or, as kindly old Uncle Mikey TechCrunch put it, flatlining right after your launch is more of a rite of passage than an embarrassment.
  2. Cuil is coming to bat on Google’s field. Or, as Mashable Stan put it, the entire web bends to Google’s will because every web site wants to be positioned well on Google.

Then I threw Cuil the Changing Way pitch. It got a hit, as you can see. I’ll see how it does in the second inning and beyond…